All web designers, no matter how experienced they are, need to realize how important the design is to a website’s overall success. Remember to ensure that your site is packed with interesting content, user friendly and easy on the eye, so that this will encourage visitors to return. Read on for suggestions about designing an effective and engaging site.
If your website is going to attract visitors, it needs to be easy to navigate. Important links should be highly visible on every page. Menus render your website easier for users to surf. Ensure your site users can easily find the way to the pages are the main ones by providing links to them on each subordinate page.
Pay attention to color combinations in your design. The text needs to show against the background easily so your site is easily recognizable as yours. A dark color for foreground text against a light background is often more readable for most audiences. If you have doubts about your color scheme, run it by a few people and see what they think of it.
Consider your website’s background carefully. Backgrounds with moving GIF views can be great, but can make text hard to read as well. Chose a background that complements your website’s content, rather than a background that clashes with your website’s content. Your website’s visitors will then find it easier to read your website’s content.
Have the data that users enter into fields preserved so that it can be transferred over to other portions of the site where the same information has to be filled out. For instance, if someone filled in their name and address when creating an account, pre-populate this information when the customer fills out an order form. It’s annoying for visitors to have to re-register for different site functions, so work to make the site experience positive for your users.
Avoid having pop-up windows on your website. Pop-ups are an irritating distraction, at best, for most web surfers, and the possible benefits you could reap with them are extremely modest. When pop-up windows come up, you are quickly bringing frustration to your visitors. This may make them leave your website and not come back again.
While you want to keep the aesthetics of your site in mind, you also need to make every effort to keep your file sizes to a minimum. The smaller the size of each of your files, the quicker your pages will load. You always want your site to load as quickly as it can. Remember, some of your website’s visitors will not be using a fast Internet connection. Continue to test your site to make sure it will load quickly, even with a dial-up connection.
Using these tips, design the website you desire and create good relationships with your visitors. Remember that your online business greatly depends on how you present yourself and your company online.
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